Countdowns, waitlists and a fair queue.
Set the second it opens and how many exist. When it opens, everyone waits in the same line and gets five minutes to pay.
Drop 004 opens in02:14:09
4,812Waiting
312Carts held
5:00To pay
Your drop keeps selling, even while you sleep.
Fulmen runs launches for independent labels — waitlists, posts, the queue and checkout.
Scanning drops…
Drop 004 revenue$0.00Sell-through+0%
96% sell-through, 4 drops
Raw Denim JacketNomad Supply
98%Sold300Units11:04Sell-out
Wide-Brim HatHalfmoon
82%Sold120Units2:31:40Left
Fleece HoodieTundra Club
1,204Waitlist450UnitsFriRestock
Selvedge OvershirtRaw Arc
866Waitlist200UnitsSatOpens
Ask Fulmen
Ask about a drop, a label or a product. Try one below.
01 — What it is
One platform from first sample to sold out. Every tool a drop needs, nothing it doesn't.
Point at a pill
Every pill is a part of Fulmen. Hover one to see what it does.
02 — Product
One drop, everywhere at once. Fans in 40 countries join the same queue.
@tenzin.wearsPass NS-004-0001
@offgrid.ariOrder #2041 · paid
@kiln.and.coOrder #2077 · shipping
0%
Drop 004Nomad Supply · live
40Countries
2,114Orders
18Currencies
@northlineOslo€128
@sol.clubMadrid€128
@kontorBerlin€128
03 — Five tools
Everything a drop needs, stacked in one place.
Campaign pages without a developer.
Drag in the shoot, pick the products, publish. The page carries your waitlist and the countdown on its own.
Cut throughSS26 · 12 looks
PublishEvery post, on schedule.
Plan the whole run around the drop date. Every look is cropped for every channel by the asset studio.
Drop 004 teaserThu 18:00 · InstagramScheduledFit checkFri 09:00 · TikTokDraft
Behind the shootSat 12:00 · ThreadsScheduledFans' posts on your page.
Posts that tag you land in a queue. Approve them and they show on your drop page, credited to the creator.
312 tagged posts@offgrid.aritagged @nomadsupplyYour type, colour and voice.
Upload them once. Every page, pass, email and post picks them up, so a drop always looks like you.
AaGeistHeadlines · bodyNomad
04 — Waitlist passes
Every spot on the waitlist is a pass. Numbered, named, first in line.
It lives in the fan's wallet. When the drop goes live it opens the queue, and it can't be passed on.
- One tap into Apple & Google Wallet
- Skips the queue at drop time
- Can't be resold or shared
05 — Asset studio
One shoot, 1,240 assets. Every crop for every channel, made for you.
4:5 · 1080 × 1350
1,240 assets from one shoot
06 — Live now
Somewhere, a drop is going live right now.
Live in
Raw Denim JacketNomad Supply
98%Sold
2,114Queue
Leh, India
--:-- local time
Raw Denim JacketNomad Supply
98%Sold
2,114Queue
07 — How a drop runs
Thirty days, four moves, one dashboard.
- 30 days out
1Plan
Set the date, the units and the story. Fulmen builds the calendar backwards from launch.
- 7 days out
2Tease
The lookbook goes live with a waitlist. Posts roll out on schedule and passes start numbering.
- Launch hour
3Drop
The countdown hits zero. Pass holders go first and the fair queue handles the rush.
- Next morning
4Recap
Sell-through, sources and your best community posts, in a report you'll actually read.
Ready to launch your first drop?
Set-up takes about four minutes. Free until your first drop sells.
08 — Pricing
Free until your first drop sells.
StudioFor your first collectionBest for you
$0/mo + 3% per sale
At your volume $0 a month, all in
- Drops a month1
- Waitlist size1,000
- Fee per sale3%
- Seats1
- Asset crops100
LabelFor brands with a calendarBest for you
$49/mo + 1% per sale
At your volume $0 a month, all in
- Drops a monthUnlimited
- Waitlist size25,000
- Fee per sale1%
- Seats5
- Asset crops2,000
HouseFor teams and multi-brand housesBest for you
$199/mo, 0% per sale
At your volume $0 a month, all in
- Drops a monthUnlimited
- Waitlist sizeUnlimited
- Fee per sale0%
- Seats15
- Asset cropsUnlimited
Not sure which plan fits?
Ask Fulmen. Tell it what your last drop sold and it'll do the maths.
09 — Questions
Before you drop.
Do I need a Shopify store?
No. Fulmen has its own checkout. If you already run Shopify, connect it in two clicks and Fulmen syncs products and orders both ways.
What happens when 20,000 people hit the drop at once?
They join a fair queue. Every buyer gets a place in line and a held cart for five minutes, so nobody pays for an item that already sold out.
Can my community posts really show on my site?
Yes. Posts that tag your brand land in a review queue. Approve them and they appear on your drop page with credit to the creator.
Which social channels does the scheduler support?
Instagram, TikTok, Threads, Pinterest and X. The asset studio crops each look to the right ratio for each one.
Can I leave whenever I want?
Yes. Monthly plans cancel at any time, and you can export products, customers and orders as CSV whenever you like.
Your next drop starts here.
14-day trial on Label. Set-up takes about four minutes.